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Defining my shiatsu brand

Tony Brown @ September 28, 2007 # One Comment

I must admit that I am spending a lot of my time thinking about the practicalities of building a shiatsu practise rather than shiatsu theory. Never in my working life have I thought about branding, marketing and running a business but this is where my shiatsu is now. I am on the brink […]

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Shiatsu is amazing

Tony Brown @ August 8, 2007 # 3 Comments

I am glad that my post Can shiatsu heal anything? prompted some reaction. It was interesting reading your views on how shiatsu should be presented.
Gary’s response to the examples on the Shiatsu Society may be typical of a lot of people reading them:
OMG, shiatsu like TOTALLY CUrED MEEEE!…
Very MySpace.
In recognising there is good research […]

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Marketing materials

Tony Brown @ August 2, 2007 # 2 Comments

Over the summer it is becoming clearer to me how I want to present myself as a shiatsu practitioner. The articles posted recently have been developing my own philosophy of shiatsu and I have the beginnings of a logo with real meaning for me and ties in with that developing outlook.
With the status of […]

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The swift

Tony Brown @ July 31, 2007 # One Comment

I now have my new logo live on this site. The design and rendering is a work in progress I need to find someone with a better eye to draw exactly what I want. But the concept of the bird is here to stay.
In conclusion to my post Can shiatsu heal anything? I […]

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Advertising myself as a Shiatsu practioner

Tony Brown @ July 5, 2007 # One Comment

I have no illusions in thinking that in twelve short months I will leave College and simply succeed as a full time Shiatsu practitioner. Leaving aside the actual problem of developing the necessary skills and passing the exams I know that I have set myself an enormous personal challenge.
I have always been a bit […]

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What ShiatsuBlogger is all about

Tony Brown @ March 13, 2007 # No Comment Yet

It is really gratifying to receive comments from readers of this blog. However, I have received some emails asking for very detailed information about Shiatsu.
I am still a student of Shiatsu and therefore not qualified to teach. The theory that I put up on this site is at a high level and is […]

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